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Over the years, text messaging has evolved into a convenient way to connect with friends and family. But did you know that text messaging is also a powerful marketing and customer service tool for local pool and spa businesses? Here are a few reasons why text messaging is a valuable communication channel for your business: 98% of consumers open text messages\u00a0 95% of text messages are opened within 3 minutes Only 12% of local businesses currently use text messaging If you want to reach more customers and gain an edge on your competitors, it\u2019s time to think more seriously about Read More<\/a><\/p>\n <\/div>\r\n <\/div>\r\n<\/div> In order to create effective mobile and tablet sales tools, you need to understand what your customers want and develop a strategy to give it to them on the device of their preference. Mobile Is On the Rise You may have heard before that mobile internet usage is expected to surpass desktop internet usage by 2015. Mobile doesn\u2019t just mean smart phones though. Tablets like the iPad or Samsung Galaxy are included when calculating mobile usage trends. Mobile Is Different A mobile site should not be your full website on a smaller scale. With mobile and tablet devices, your real Read More<\/a><\/p>\n <\/div>\r\n <\/div>\r\n<\/div>","max_pages":1}