Location-based marketing is incredibly effective in targeting local customers, and not just on their phones. Pool Marketing Site offers Geofencing Location-Based Marketing Services that will attract potential customers in several different ways, expanding your company’s reach and visibility.
With Geofencing, you’re not swinging blindly — you can send targeted content to potential customers in a specific location.
How Can Geofencing Benefit Your Business?
- Target within a specific building or within a custom location with pinpoint accuracy.
- Find potential customers outside of their home based on where they work and shop.
- Target those potential customers who have visited competitor locations.
- Target customers who have recently visited your location with customer loyalty incentives.
- Target those who have visited specific events.
How Does It Work?
- Geofencing targets potential customers by using GPS or RFID technology.
- A virtual fence is created around a physical location.
- When the customer enters the geofenced location, they will see your ads on their mobile.
- Delivering your message to the right people at the right time.
Who Can Benefit?
Geofencing will benefit any pool construction, service, hot tub, or retail company that wants to target potential customers in key strategic locations.
- Google AdWords account
- Facebook Business Ad account