Partner with the Leading Pool & Spa Marketing Experts
Experts in Digital Marketing, Website Design & SEO for the Pool & Spa Industry
For over a decade, Pool Marketing Site, powered by Small Screen Producer, has been the leading pool and spa marketing company, helping builders, retailers, and outdoor living businesses generate high-quality leads and grow their revenue. Founded in 2010 by Pam Vinje, an industry leader, speaker, and digital marketing expert, we specialize in award-winning website design, SEO, PPC advertising, AI-powered marketing automation, and reputation management—all tailored specifically for the pool and spa industry. Our Pool and Spa News Top 50 clients have been recognized as Top 10 for web design, best social media, and online web presence over 33 times, showcasing our exceptional ability to deliver outstanding results.
This browser does not support the video element.
Our Proven 5 P’s Philosophy for Success
At Pool Marketing Site, we apply our 5 Ps Philosophy to create a tailored, high-impact strategy that drives results. This comprehensive approach ensures your business stays ahead in the competitive pool and spa industry.
Plan
We start by crafting a custom marketing strategy tailored to your business goals. Through a consultative approach, we identify your pain points and opportunities for growth. After analyzing your market and competitors, we build a total web presence that integrates everything from website design to SEO, ensuring your brand stands out and attracts the right audience.
Prioritize
With the plan in place, we focus on lead generation and sales automation to maximize efficiency. We leverage MyLeadHub, our powerful all-in-one CRM, to streamline your sales funnel. From initial interest to final conversion, we ensure your prospects are nurtured and followed up with the right messaging at the right time, so no lead slips through the cracks.
Protect
We understand the importance of maintaining a positive reputation in a competitive industry. Our team monitors your online presence and manages customer feedback to ensure that your brand maintains credibility and trust. Through reputation management, we help you proactively address concerns, respond to reviews, and stay on top of customer satisfaction.
Pursue
We implement cutting-edge SEO, PPC, and local search strategies to get you noticed. Our targeted campaigns are designed to place your business at the top of search results, whether it’s for “pool builder near me” or “hot tub retailer.” We constantly adjust our strategies to ensure your brand stays visible and continues to attract quality leads.
Promote
To keep your brand top-of-mind and engage your target audience, we create dynamic content for social media marketing, video content, and email campaigns. We understand the importance of keeping up with trends, and through innovative tools, we help you consistently communicate your value to potential clients, encouraging them to choose you over competitors.
Why Pool & Spa Companies Trust Us
When it comes to pool and spa marketing, we know your business inside and out. It’s our niche and focus, and we’ve developed strategies to ensure your success. Our industry expertise, combined with a drive for innovation, keeps us ahead of the latest digital marketing trends.
Whether it’s AI-powered marketing automation or cutting-edge lead-gen tools, we adapt to deliver maximum results. We pride ourselves on building award-winning websites and high-performance SEO strategies that increase traffic and drive sales. Our work doesn’t just look good; it works hard for your business.
We’ve helped over 1,000 pool and spa businesses achieve higher visibility, more leads, and greater brand growth through tailored digital marketing strategies.
Sara H.
Patio Pleasures
We have had incredible success with the new MyLeadHome platform and the support is amazing!
Christine F.
Hobert Pools
I can’t express my sincere appreciation enough for how wonderful your team is to work with! They are all excellent in their respective positions and very responsive
Kathleen M.
Texas Swim Academy
Your entire team is fabulous! I have been incredibly pleased and honored to work with you all. Great leadership starts at the top!
Let’s Work Together.
You’ll Be Swimming in Money in No Time.
Frequently Asked Questions
What makes Pool Marketing Site different from other digital marketing agencies?
Pool Marketing Site specializes in the pool and spa industry, offering tailored strategies, expert knowledge, and a proven track record of success. We focus on innovative tools and strategies to help your business grow and thrive.
How can I improve my website’s performance?
We provide Website Design & Development services that focus on high performance and mobile optimization. Our SEO strategies also ensure your site ranks higher and attracts more organic traffic.
What is AI-powered marketing automation and how does it work?
AI-powered marketing automation uses smart technology to capture leads automatically, nurture them, and improve conversions without manual effort, saving you time and increasing efficiency.
How do you ensure my business ranks well in search engines?
Through our SEO & Local Search Optimization services, we implement strategies to improve your search engine rankings, ensuring potential customers find your business when searching for relevant terms.
What is the benefit of using Google Ads and PPC management?
Our Google Ads & PPC Management helps you target the right audience with precision, ensuring you get the most value for your advertising budget by driving relevant traffic to your website.
How can content marketing and video help my business?
Content marketing and video-first strategies engage your audience, build trust, and improve brand recognition. Compelling content keeps your customers informed and connected to your business.
How can social media marketing help my pool and spa business?
Social Media Marketing helps grow your brand presence and connect with your community. We manage your social profiles and create content that resonates with your target audience, boosting engagement and awareness.
What makes your website design services stand out?
Our website design focuses on both aesthetic appeal and functionality. We build high-converting, mobile-responsive websites that turn visitors into leads and provide a seamless user experience.
How long does it take to see results from SEO?
SEO is a long-term strategy. Typically, you can start seeing measurable results within 3-6 months, depending on competition and the complexity of your industry.
Do you offer ongoing support after the website launch?
Yes, we offer monthly maintenance plans to ensure your website stays up-to-date, secure, and optimized. Our team provides regular updates, performance tracking, and ongoing optimization to keep your site performing at its best.
Partner with the Best Pool & Spa Marketing
Company and Transform Your Business.
Ready to get started? We are here to help transform your pool & spa business
into a 24/7 sales machine to save you time and deliver impactful results.