Client Profile: Johnson Pools and Spas

Client Profile: Johnson Pools and Spas

Visit Northern Alabama and meet the most hardworking, down-home friendly pool builders in the area – Johnson Pools & Spas.

Founded by owners Tommy & Penny Johnson 36 years ago, the company has grown to become not only a distinguished design, service, and backyard expert in the pool and spa industry, they’ve become one of the friendliest and caring companies out there. Part of their tremendous success has been due to their huge focus on valuing the customer and treating them right.

The Pool Marketing Site team had the pleasure of working with the Johnson’s to build a stellar website presence for the award-winning pool company.

Visit the customer-friendly site and you’ll find a very engaging, interactive web presence:Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

A navigation bar features main areas for pool, pool service, hot tubs, patio furniture, water care that provides visitors for an easy to way to click and learn more about a particular area.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

A special header features quick links to the store locator, schedule a service, and view current specials.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

Scroll down and learn a little about the company, their many services, and their many distinguished awards (and they have many), including APSP’s 2010 Pool Builder of the Year!

Client Profile: Johnson Pools and Spas | Pool Marketing Site DIgital and Inbound Marketing Agency Houston

Educating staff and the customer is a top priority for the company so our team included call-to-actions to resources and guides to water care and pool maintenance. The site also connects to a blog that is regularly updated with helpful tips and tricks on pool maintenance and backyard entertaining.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

High-resolution photo galleries were created and categorized to feature past pool and spa projects and a special page was made to feature Johnson’s 3D design gallery using Structure Studios 3D Design Software.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

Additionally, Johnson Pools offers ways visitors can easily view their galleries to inspire ideas for their own backyard creation on the bottom of the home page.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

Several “Schedule a Call” links were included throughout the site to help capture customer information.  The main contact page is integrated with Google maps and provides detailed information about the locations, included store hours for each.

Client Profile: Johnson Pools and Spas | Pool Marketing Site Digital and Inbound Marketing Agency Houston

Customers can depend on Johnson Pools and Spas to have the knowledge, skills, expert advice to answer any question they might have about pools and spas and the friendliness to make you feel right at home.


Do you need help building a brand new web presence or refreshing your current one? Sign up for our free 32-page comprehensive marketing report, which will give you information about your current presence and how you compare with your competitors. 

About Small Screen Producer

Small Screen Producer is dedicated to create and optimize your company’s total online presence. As a leading innovator of digital media marketing since 2008, we have the experience to capitalize on your unique strengths to help your business succeed. Our goal is to help you Position, Pursue, Promote, and Protect your business. We offer a complete line of digital marketing solutions to get this done. They include website design, Google Ad services, Facebook and Instagram Ad services ,website lead capture tools and automation, social media marketing, reputation management, technical services, , graphic design, video production and monthly service plans. We take your online marketing and advertising off your to-do list, so you can focus on your core business.

Contact us today to learn more about boosting your company’s revenue through our four pillars of success that will Position, Pursue, Promote, and Protect your business.

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