Search Results for: Facebook

New Study: Chatbots the Future of Customer Service & Sales

Latest and Greatest, Pool Marketing Site

Not too long ago, automated customer service was something that was frowned upon. It was clunky, unhelpful and a time-waster. Thanks to advancements in AI, however, automated forms of customer care like chatbots are not only being accepted by consumers – they’re preferred. Juniper Research recently analyzed how chatbots and AI were affecting retail businesses.  Read More

Instagram Introduces One-Tap In-App Shopping

Pool Marketing Site, Social Media

When Instagram first hit the social networking scene back in 2010, it was largely about selfies and sharing videos as well as snapshots of things users found beautiful, interesting or quirky. Fast-forward a few years, and it is now an advertising powerhouse that is transforming the lives of online businesses for the better. Instagram has  Read More

3 Common Video Marketing Mistakes Pool & Spa Companies Make

Facebook, Pool Marketing Site, YouTube

Nearly everyone may have access to a video recording device. But that doesn’t mean that they’re qualified to make quality video marketing content. A quick browse through YouTube, Facebook and other video publishing sites makes one thing clear: Most people don’t know what it takes to shoot a compelling video. We’re not just talking about  Read More